After year long rumours, McLaren announced Mastercard as their title sponsor from 2026, at an event in Amsterdam today. McLaren […]
Why is sportswear giant Nike not in F1?
In 2025, the world of Formula 1 sportswear sponsorship saw a notable shift. Adidas stepped in as the official partner for Mercedes, following the departure of Tommy Hilfiger. This move expanded the field of F1 sportswear sponsors beyond the familiar names of Castore and Puma.
Yet, one major sportswear giant remains absent from the paddock: Nike.
